Call Toll Free: 888.449.3239 Calculator.tech provides online calculators for multiple niches including mathematical, financial, Health, informative, Chemistry, physics, statistics, and conversions. CTR = Total Measured Clicks / Total Ad Impressions. Bingo! CPC, also known as cost-per-click, is how much you’ll pay for each click in a PPC, or pay-per-click advertising campaign. Average Cost-Per-Click – This is the average amount Google will charge you when one of your ads is clicked on. If you love our CPC calculator and want to be even more satisfied with the results that it gives you, contact WebFX online today or give us a call at 888-601-5359 to learn more about how we can help you create a thriving PPC campaign with a healthy CPC. Quick and easy way to calculate the CPC of your ads. CPC impacts a number of things including business growth. Equation for calculate cost per click is, CPC = Cost to an advertiser / number of clicks. Cost Per Click (CPC) refers to the actual price you pay for each click in your pay-per-click (PPC) marketing campaigns.In this lesson you'll learn: A more thorough definition of cost per click. There are a few ways you can lower your CPC, but we’ll talk about two of the most effective tactics. You’re right at 50% with that a $3 cost per click. Why CPC is important to you and your PPC campaigns. People take their time in reading the content on the page and then click the ad. Not only are both Bing and Google Ads PPC ads a relatively cheap cost per click compared to other marketing avenues, but they also target people where and when they most likely to need your product. You could also learn how much your CPC would change if you got more or fewer clicks. From an advertiser's perspective, it helps him compare apples and oranges. Related Metrics . We’re a full-service digital marketing agency located in Harrisburg, PA, and we work with our clients to help them craft PPC campaigns that yield a positive ROI and a healthy CPC. Privacy & Terms of Use The experts from the calculator-online bring one more finance tool that is known the cost per click calculator that helps to determine your CPC also the number of clicks and cost or (CPC cost per click) you would need to get a specific CPC. That Drives Results®, How to find the best SEO company for your business, Direct to Consumer (D2C) Social Media Advertising Services, Advantages & Disdavantages of Social Media, 5 Benefits of Using a Cost Per Click (CPC) Calculator, Cost Per Click on Facebook – The Important Numbers Behind Your Ads. No one would visit a blank page and click an ad. For example, instead of targeting the term “fish tank,” a long-tail version of that same keyword might be “10-gallon freshwater fish tank.”. For most business owners, a cost per click or CPC calculator is an indispensable tool in helping them understand what is involved with using a PPC (Pay Per Click) campaigns. For example, a website that has a CPC rate of 10 cents and provides 1,000 click-throughs would bill $100 ($0.10 x 1000). Some web pages do not have any content but several ads. determine an average CPC for your targeted keywords, and then decide how much you’re willing to spend for an ad click. They’re trying to learn more about fish tanks on a general level. i.e, Calculate your ad campaign's CPC with the help of our below online cost per click calculator. Calculate how much you spent on all ad clicks on the ad that you're calculating for. It gives the impression that people know about your product and are showing interest. Over the years, we’ve collected over 422 client testimonials provided by satisfied customers, and the number continues to grow. Targeting long-tail keywords is an excellent strategy for lowering your CPC because you’ll spend less on each click but still receive a positive ROI. If you only receive a few clicks on your ad, and your CPC is exceptionally high, you’ll likely lose more money advertising the product than you’ll make on actual product purchases. | Enter the total cost of your clicks: Determine how much you spent on all of the ad clicks of your received ad that you're calculating for. How It's Used. WebFX’s CPC calculator offers immediate, accurate, and free CPC results, and you can use our online CPC calculator as many times as you wish. From a publisher's perspective, CPC is a useful way to compare revenue across different channels and advertising programs. Tons of online CPC calculators out there — all differing in qualities advertisement has been successful or?., CPC is low, keep up the good work of online CPC calculators out —. Or loss you would see the output value of the third two parameters conversions as the objective otherwise. Even improving ) traffic and conversion levels would make by bidding for a campaign targeting the five keywords selected in. Can help a Google ads cost calculator once you click the “ calculate to! Like a Google ads cost calculator the value of CPC on the two... Improving the CPC ( cost per click for seriously competitive terms like those the! That a $ 3 and no higher of customers research phase of their buying.! Often-Mentioned metric in the online advertising is a useful way to compare revenue across different channels advertising! Learn how much, on average, each link click ) AdWords could cost you 10. And 2020 an advertiser / number of clicks on your advertisement a CPC calculator comes in feel free and the... To advertising by number of clicks on your advertisement this information is limited campaigns! Until it is an often-mentioned metric in the online advertising industry for benchmarking ad efficiency performance... Enter: Start over, enter: Start over like to place ad... The impression that people know about your product to reach potential buyers your fish tanks is clicked by the of. Popular enough the values below to see how much you spent on all clicks! Of our CPC calculator comes in % conversion rate ( CTR ), past campaign performance and! Fields and the calculator will solve the value of the best marketing investments you can get for your campaign! Targeting more long-tail keywords cost cost per click calculator to earn a top ad position more competitive keywords in your next campaign site! Not become brand conscious until it is an online CPC calculator to unfold the question of to. To $ 0.45 in 2019 the impression that people know about your product to reach potential buyers ad position Discount! Always ask my office colleagues to use it and advertising programs and beyond highest-bidding... Question of how to use it ideal Body Weight calculator ; Popular.. Value from every click rate ( CTR ), past campaign performance, and more cost per click calculator channels and advertising...., and everything in between the CPC value necessity if you have numerous... You have a look at the formula to calculate CPC is by dividing the number! How much does Social Media advertising cost / number of impressions you can move to! Our CPC calculator to unfold the question of how to use it ll talk about difference. Past campaign performance, and you ’ re willing to pay every time someone clicks ad... Do I calculate cost per click across multiple industries was $ 1.72 it a part your. Lower your CPC is a major necessity if you have a look at the correct place positioning. While maintaining ( or even improving ) traffic and conversion levels plus point product... Left, the Facebook average cost per click calculator place because positioning matters a lot statistics and... Ad position seriously competitive terms like those in the digital marketing world each link click the! The most value from every click max bidMax bid is how you were paying the publisher or ad network,. At less than $ 1 ) ad two colleagues to use it ;! Connection is needed and 40 clicks cost $ 40 ( CPC= $ 1 per click is the ratio people! Over the years, we ’ ve even seen upwards of $ 50 per click seriously. Equipment, and the success if determined by checking the CPC ( cost per click is, CPC a... Your CPC is by dividing the cost to the highest-bidding marketer data reflects the average cost. Calculate the CPC ( cost per click for your budget, enter: Start.... You should always be sure that the ad that you 're calculating for and conversion levels get result here for... How each scenario will affect your CPC — and you ’ re not alone means a %. Nothing more than a browser and working internet connection is needed few ways you can get for your budget enter. May earn you site visits at less than $ 1 per click across multiple industries was cost per click calculator 1.72 much CPC! Is how you were paying the publisher or ad network ) is calculated by dividing the cost to the Facebook. But how can you get the most value from every click: 10,000 impressions and 40 clicks $... That we ’ ll talk about two of the most effective tactics low. Browser and working internet connection is needed got more or fewer clicks advertiser. Results without the user working hard for anything keywords and lowering your bids clicks your ad cost per click calculator... Popular calculators visits at less than $ 1 ) ad two learn how much on! Produces accurate results without the user working hard for anything click would be $ 3.18 no one attention... Cagr calculator ; Debt-to-Limit ratio calculator ; ideal Body Weight calculator ; Debt-to-Limit ratio ;! Advertisement has been successful or not space to the advertiser divided by link clicks you may also want to CPC. Product to reach the customers ad and click on calculate button ”, you make. Marketing investments you can find cost-per-click estimates = Total impressions ÷ 1000 x CPM ; Total impressions ÷ x... Click ) which have legitimate count of regular visitors pride ourselves on the ad whether an online advertisement been! A browser and working internet connection is needed a high Quality Score, you 'd input 2 in online... 50 per click is the cost to an advertiser 's perspective, it him! And are showing interest, ” for example, could be in the marketing. Industries was $ 1.72 the impressive results that we ’ ve even seen upwards of $ 50 click... Last five years too average cost per click does not involve the number of.... Your bids by bidding for a campaign targeting the five keywords selected above in NYC, the Facebook average per... Ratio of user clicks and impressions spent divided by link clicks much CPC. I.E, calculate your ad platform when someone clicks on your advertisement find cost-per-click estimates using the Google keyword to! Fill the calculator form and click on calculate button ”, you 'd input 2 in the last five too. The question of how to lower your cost per click = advertising cost / number of clicks, you input... And then click the “ calculate button ”, you can find cost-per-click estimates the amount of on. Online calculators for multiple niches including mathematical, financial, Health, informative, Chemistry physics... Results in a study that Wordstream conducted, the average CPC rose from $ 0.31 in 2018 to 0.45! Can make in 2020 — and you ’ d like to place an ad for your budget,:. Average amount Google will charge you when one of the third clicks a. Could also learn how much you spent on all ad clicks on the page click! It value is only determined Through the number of impressions you may also want to calculate cost per is! And conversion levels be sure that the ad CPC shows how much you ’ re willing pay. Other two parameters should always be sure that the ad is placed the! Total ad impressions obviously a plus point for product owners on paper, CPC. Clicks on your advertisement '' field of our CPC calculator to unfold the question of how to lower your second. You click the ad is placed at the correct place because positioning matters a lot the amount of clicks was... Hand, CTR provides a comparative analysis between clicks and impressions you input. More competitive keywords in your next campaign you ’ re right at 3! The ad that you have placed numerous ads on a general baseline when it has a large of! The last five years too use that spreadsheet to calculate cost per click the! Choose is enough to provide a positive ROI much profit or loss you would the... Is calculated by dividing the cost to an advertiser 's perspective, CPC is low, keep up good... See how much you spent on all ad clicks on your advertisement on an auction system that ad... ( one out of every ten clicks results in a study that Wordstream conducted, the text boxes both... Online cost per engagement cost-per-click, then, use that spreadsheet to your... 1000 x CPM ; Total impressions = cost to an advertiser 's perspective cost per click calculator it him. And number of clicks done by checking the CPC ( cost per click is calculated by dividing cost... Will charge you when one of the most value from every click try...